KPIs, OKRs & Goals

A KPI is a measure you track over time against a target; an OKR is a time-bound goal with measurable key results. Most organizations need a handful of each, not hundreds. The median US city on ClearPoint tracks 394 KPIs, and 67% of KPIs on the platform have no owner. Ownership changes the result: in local government, an owner roughly doubles the odds a KPI is on track (29% vs 15%). Track fewer measures and name an owner for each.

How many KPIs organizations track on ClearPoint, and who owns them
394
KPIs tracked by the median US city on ClearPoint
Source
67%
of KPIs have no named owner
Source
29% vs 15%
on-track rate for local-government KPIs with an owner vs. without
Source
2.0 vs 6.3
KPIs per objective in focused vs. 1,000+-KPI governments
Source
How we measure

KPI Examples: 200+ Key Performance Indicators by Function & Industry (2026)

200+ KPI examples by function and industry, each with a definition, formula, and worked example — plus ClearPoint data on which KPIs get owned and completed.

What's inside
  1. What makes a good KPI
  2. KPI examples by function
  3. KPI examples by industry
  4. What over 20,000 strategic plans reveal about KPIs that work
  5. How to choose your KPIs
  6. How to build and track your KPIs

Start with the basics

  1. 1OKR vs KPI: The Difference, Real Examples, and How They Work Together
    12 min read
  2. 2How to Align KPIs to Strategy: The Framework That Connects Daily Work to Organizational Mission
    9 min read
  3. 3Local Government KPIs: The 5 Categories, All 143 Measures & How Many Cities Really Track
    42 min read
  4. 4OKR for Public Sector: The Definitive Guide to Government OKRs
    13 min read
  5. 5What's The Exact Right Number Of KPIs To Track? [DATA]
    15 min read
Free KPI library: 210 KPIs with formulas350+ OKR examples

All KPIs, OKRs & Goals articles

KPI and performance management software

Customer stories

Washington State Department of Licensing

The Washington Department of Licensing used ClearPoint to change their strategy to be Person-Centered in order to better serve their residents.

Read the story
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First National Community Bank

VP Thomas Lunney discusses how FNCB's automated reporting processes allow the bank to react to challenges in a dynamic, inflationary environment.

Read the story
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Austin Resource Recovery

Austin Resource Recovery (ARR), a department within the City of Austin, TX, is committed to providing its citizens with the highest quality services. To help meet that goal, they use performance measure data.

Read the story
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Quick answers

A KPI is a measure you track over time against a target; an OKR is a time-bound goal with measurable key results. Most organizations need a handful of each, not hundreds. The median US city on ClearPoint tracks 394 KPIs, and 67% of KPIs on the platform have no owner. Ownership changes the result: in local government, an owner roughly doubles the odds a KPI is on track (29% vs 15%). Track fewer measures and name an owner for each.

  • 200+ KPI examples by function and industry, each with a definition and formula.
  • How many KPIs to track: most teams need 5–9, and more measures do not mean more progress.
  • Pairing each lagging KPI with a leading one, and giving both a single named owner.
Every figure comes from ClearPoint platform data and links to the article that publishes it
Updated
October 22, 2026

How many KPIs should we track?

▾

Most teams should track 5–9. For a whole strategic plan, ClearPoint data points to 9 to 11 measures, with a median of 9. Cities with focused portfolios attach 2.0 KPIs to each objective; those tracking 1,000+ KPIs attach 6.3, without more to show for it.

What's the difference between an OKR and a KPI?

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An OKR is a time-bound goal with measurable key results. A KPI is an ongoing measure with a target or range to hold. A KPI can serve as a key result for one cycle when you decide to move it on purpose, then go back to routine monitoring.

What's the difference between leading and lagging KPIs?

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A lagging KPI reports the result after the fact, such as revenue or resident satisfaction. A leading KPI is an early signal you can still act on, such as pipeline or response time. Pair every lagging KPI with a leading one, and give each a single named owner.

Why do KPI programs fail?

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Mostly because nobody keeps the numbers updated. 67% of KPIs on ClearPoint have no owner, and in local government an owner roughly doubles the odds a KPI is on track (29% vs 15%). Fix ownership before adding measures.

Do OKRs work in government?

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Yes, with changes. Pure tech-company OKRs tend to stall in government; most cities, counties and state agencies run a hybrid of OKRs and a balanced scorecard, and tie OKR cycles to the budget rather than the calendar quarter.

What KPIs should a local government track?

▾

One strong KPI from each of five categories: service delivery, financial stewardship, operational efficiency, community outcomes and workforce capacity. The median US city on ClearPoint already tracks 394 KPIs, so the work is usually cutting, not adding.

Give every KPI an owner and a due date

ClearPoint objectives page showing objectives linked to their measures and initiativesClearPoint initiatives list with a Gantt timeline and percent completeClearPoint measure dashboard with charts for each measureClearPoint measures page with a chart card for each KPIClearPoint dashboard with bar, line and donut chartsClearPoint healthcare strategic plan dashboard with measure chartsClearPoint AI assistant summarizing trends from a scorecardClearPoint Gantt chart of capital projects and milestones